AI ads for florists: what to say and how to start

Who this guide is for

Flower shops and floral designers selling bouquets, event flowers, sympathy arrangements and subscriptions, in-store and online.

3 ad angles to test first

Sample ads written for this guide. Replace the [brackets] with your own details, prices and dates.

1. Angle 1

   Same-day delivery

   Many flower purchases are last-minute.

   Sample headline

   Flowers delivered today in [area]

   Sample primary text

   Order by 1 pm for same-day delivery across [area]. Hand-tied by our florists with seasonal stems.

2. Angle 2

   Occasion deadline

   Holiday orders need to be placed in advance.

   Sample headline

   Mother's Day orders close [date]

   Sample primary text

   Reserve your bouquet now and choose the delivery time. Our holiday range starts at [price].

3. Angle 3

   Flower subscription

   Subscriptions turn one-off buyers into regulars.

   Sample headline

   Fresh flowers every week

   Sample primary text

   A new seasonal bouquet every week or fortnight, delivered to your home or office. Pause or cancel anytime.

Suggested starting setup

Objective: Traffic

Send people to your order page with delivery cut-off times. For weddings and events, run a separate lead-form ad.

Start with all three angles in one ad set at a small daily budget for 5-7 days, then keep the angle that brings the most clicks to your page and make a fresh campaign around it.

Tip for florists: Photograph your own arrangements; buyers expect the bouquet to look like the one in the ad.

Mistakes to avoid

• ×Starting holiday ads too late, after buyers have ordered elsewhere.
• ×Photos of arrangements you cannot reproduce with this week's stems.

What Tunsource does for florists

Type one line, for example “Flowers delivered today in [area]” plus your offer, paste your website link or upload one photo. Tunsource returns a campaign: 6 ads in 3 sizes (feed 1:1, feed 4:5 and story 9:16), each with a hook, headline, primary text, link description and button, plus a short vertical video ad script. You edit every word, then download the images and copy.

• ✓Copy in the language you choose, in the tone you describe
• ✓Photo Studio to clean up a phone photo of your real work or product
• ✓Website audit and competitor search to see what to fix and what others in your area say
• ✓An ads plan with a platform and budget split and a 2-week test plan

You run the ads yourself in your own Meta, TikTok or Google ad account. Tunsource does not post or launch ads from the studio.

Questions

When should florists start holiday ads?

About two weeks before the holiday, with a firm order deadline in the copy.

Can I make event flower ads too?

Yes. Make a separate campaign for weddings and events with a lead form asking for date and venue.

Does Tunsource post the ads for my florists business?

No. The studio makes the ads and copy; you review them, download them and run them in your own ad account or post them on your own pages.

How much does it cost?

The Launch plan is US$19/mo with 30 campaigns and 100 AI images a month; Pro and Scale add more. Your ad budget is paid separately to the ad platform.