AI ads for restaurants: what to say and how to start

Who this guide is for

Independent restaurants, family diners and small groups with two or three locations that want more covers on slow nights and more direct orders, without paying a designer for every special.

3 ad angles to test first

Sample ads written for this guide. Replace the [brackets] with your own details, prices and dates.

1. Angle 1

   The slow-night fix

   A weekday offer gives people a reason to pick tonight, and it fills tables you already pay to staff.

   Sample headline

   Tuesday is pasta night at [Name]

   Sample primary text

   Two plates and a carafe for [price], every Tuesday from 5 pm. Book a table or walk in, we keep the window seats for you.

2. Angle 2

   One hero dish

   A single close-up dish photo with its name and price is easier to remember than a full menu.

   Sample headline

   Meet our slow-braised short rib

   Sample primary text

   Eight hours in the oven, finished on the grill. On the menu at [Name] this month only. Reserve tonight and ask for the chef's side.

3. Angle 3

   Order direct

   Customers who order straight from you skip delivery-app mark-ups, and you keep the margin and the customer's details.

   Sample headline

   Order direct and skip the app fees

   Sample primary text

   Same food, same kitchen, better price when you order from our own site. Pickup in 20 minutes at [area]. Tap to see today's menu.

Suggested starting setup

Objective: Traffic

Send people to your booking page or online-order page. Restaurant buyers decide fast, so a lead form adds a step they do not need. Use a small radius around each location.

Start with all three angles in one ad set at a small daily budget for 5-7 days, then keep the angle that brings the most clicks to your page and make a fresh campaign around it.

Tip for restaurants: Shoot the dish in daylight by a window and upload that phone photo: Photo Studio can clean up the scene, but the food itself should be real and match what guests receive.

Mistakes to avoid

• ×Showing the whole menu in one ad. Pick one dish or one offer; people decide in a second.
• ×Targeting the whole city when most diners come from a few kilometres away.

What Tunsource does for restaurants

Type one line, for example “Tuesday is pasta night at [Name]” plus your offer, paste your website link or upload one photo. Tunsource returns a campaign: 6 ads in 3 sizes (feed 1:1, feed 4:5 and story 9:16), each with a hook, headline, primary text, link description and button, plus a short vertical video ad script. You edit every word, then download the images and copy.

• ✓Copy in the language you choose, in the tone you describe
• ✓Photo Studio to clean up a phone photo of your real work or product
• ✓Website audit and competitor search to see what to fix and what others in your area say
• ✓An ads plan with a platform and budget split and a 2-week test plan

You run the ads yourself in your own Meta, TikTok or Google ad account. Tunsource does not post or launch ads from the studio.

Questions

Which restaurant ad should I make first?

Start with your slowest night. Make one ad set for a weekday offer and one for your best-known dish, run both for a week at a small budget and keep the one that brings more bookings or orders.

Can I put my menu prices in the ads?

Yes. Type them into the prompt and check every price in the editor before you download; the ad should match what is on the menu that day.

Does Tunsource post the ads for my restaurants business?

No. The studio makes the ads and copy; you review them, download them and run them in your own ad account or post them on your own pages.

How much does it cost?

The Launch plan is US$19/mo with 30 campaigns and 100 AI images a month; Pro and Scale add more. Your ad budget is paid separately to the ad platform.