Tunsource vs hiring an agency
An agency gives you people: strategy, design, copywriting and someone who runs and adjusts your campaigns. A tool like Tunsource gives you speed and volume of creative at a fixed monthly price, while you stay in charge of running the ads. The right choice depends on your budget, time and how complex your marketing is.
What you get from each
| Tunsource | A typical ad agency | |
|---|---|---|
| Price | From US$19/mo, fixed plans | Varies widely; commonly a monthly retainer, a percentage of ad spend, per-project fees or a mix |
| Speed | A campaign in about a minute | Depends on the agency's process and workload |
| Who runs the ads | You, in your own ad accounts | Usually the agency, often in accounts you own |
| Strategy and judgement | Audit, competitor search and an ads plan to guide you | Experienced people who know your market (quality varies by agency) |
| Commitment | Monthly or yearly plan | Often a minimum term; ask each agency |
Agency pricing models vary by country and agency; ask for written quotes. Tunsource prices from tunsource.com/pricing.
When an agency is worth it
If you spend enough on ads that a few percentage points of performance pay for expert time, or you have no time at all to manage campaigns, a good agency can be worth more than it costs. Look for clear reporting, access to your own ad accounts and a contract you can leave.
When a tool is the better first step
If you are starting out, testing a new offer or spending a small budget, an agency retainer can be larger than the ad budget itself. Making your own ads with Tunsource and running them yourself lets you learn what works first. If you hire an agency later, you will brief them better.
Questions to ask any agency
Before you sign, ask:
- Who owns the ad account, pixel and creative files?
- How is the fee calculated, and what is the minimum term?
- How many new creatives will you make each month?
- What will the monthly report show, and how often do we meet?
Make your first campaign
The Launch plan is US$19/mo: 30 campaigns (180 ads in 3 sizes, with copy and a video script) and 100 AI images a month.
Pro and Scale plans are on the pricing page. Yearly billing saves 20%.
Questions
- Can Tunsource replace an agency?
- For making ad creatives and copy, it covers a lot of what small businesses buy from agencies. It does not replace human account management; you run the ads yourself.
- Can my agency use Tunsource?
- Yes. Agencies and freelancers can use it to draft creatives faster. The Scale plan includes 3 brands.
- How much does Tunsource cost?
- Plans are Launch US$19/mo (30 campaigns, 100 AI images), Pro US$29/mo (60 campaigns) and Scale US$49/mo (100 campaigns, 3 brands). Yearly billing saves 20%. See the pricing page for the current details.
Facebook, Instagram and Meta are trademarks of Meta Platforms, Inc.; TikTok of ByteDance Ltd.; Google Ads of Google LLC; other names belong to their owners. Tunsource is not affiliated with or endorsed by them. Sample ads on this page were written for this guide; results depend on your offer, budget and market.